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小岩井乳業、乳飲料「小岩井 コーヒー 豆2倍」を発売

小岩井乳業は、コーヒーが濃く、香りしっかりコーヒー豆2倍使用の「小岩井 コーヒー 豆2倍」を29日に期間限定で発売する。価格は160円。

「小岩井 コーヒー 豆2倍」は、「小岩井 コーヒー」と比べ、生豆換算でコーヒー豆を2倍使用したコンビニ限定商品。

中味は、昨秋販売した「小岩井 コーヒー 豆2倍」よりもバージョンアップ。じっくりローストしたコーヒー豆をブレンドすることで、コーヒーの香りと味わいにこだわった。乳成分もアップさせ、ミルクコーヒーならではのミルク感を実現している。

パッケージデザインは「豆2倍」・「期間限定」を際立たせ、特別感と限定感を表現。天面と下部にコーヒー豆をふんだんにあしらい、商品特長をストレートに表現している。
詳細は、小岩井乳業HP(http://www.koiwaimilk.com/)で確認できる。

 

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